Design Portfolio
Design, Animation, XR, Research
brand identity
iThinkSound Logo
This logo design for “iThinkSound” exemplifies the application of key design principles and advanced graphic design techniques to create a strong and memorable brand identity. The circular form, which is central to the design, embodies the principle of unity and balance, providing a harmonious structure that draws the viewer’s eye inward. The use of contrasting gold tones against a dark background enhances visual impact, leveraging the principle of contrast to establish a sense of luxury and exclusivity. The piano keys integrated at the base of the logo not only reinforce the brand’s connection to music but also create a visual rhythm that adds depth and meaning to the design. The typography, with its modern and slightly italicized style, suggests forward motion and creativity, aligning with the innovative ethos of the brand. Overall, this logo encapsulates the essence of iThinkSound, blending aesthetic appeal with a clear representation of the brand’s core values in the music industry.
iThinkSound Business Card
The iThinkSound business card design effectively captures the brand’s identity through minimalist design and strategic use of elements. The front features clean typography and playback icons, reinforcing the connection to music and sound while maintaining a professional look with strong contrast and alignment. The reverse side pairs the iThinkSound logo with waveform graphics, symbolizing the brand’s focus on audio engineering. The design balances creativity and technical expertise, using a grid system for precise alignment, resulting in a polished and cohesive representation of the brand.